· Case Study · 2 min read
Shields Cement Inc - Windsor's Concrete Specialists
Transforming a Google Business page into a professional web presence, Shields Cement now has a complete digital foundation to grow their concrete business.
Windsor, ON • 2025
Shields Cement Inc
From a simple Google Business page to a complete online presence — giving Windsor’s concrete specialists the digital foundation they deserve.
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GTAG
Active Conversion Tracking
$600
Google Ads Credit Secured
Fast
Lightning Load Speed
Full
Digital Presence
The Challenge
Shields Cement Inc had built a solid reputation for quality concrete work throughout Windsor and Essex County.
But their online presence was limited to just a Google Business page. To compete and grow, they needed a professional website that showcased their services, pricing, and expertise.
The Solution
We built a custom Astro website with detailed service pages, pricing transparency, and optimized their entire Google presence.
Created a complete digital foundation including website, Google Business optimization, and launched Google Ads campaigns. Secured $600 in free Google Ads credit to kickstart their advertising.
Scope of Work
Web Development
Custom Astro website with service pages, pricing transparency, and gallery showcases.
Google Business Optimization
Complete optimization of Google Business profile for maximum local visibility.
Google Ads Campaign
Launched targeted Google Ads campaign with $600 in free ad credit to drive leads.
Web Hosting
Secure, fast hosting with 99.9% uptime guarantee and automatic backups.
The Results
From Google page to full digital presence
Complete online foundation ready to scale
Shields Cement now has a professional website showcasing their services, transparent pricing, and customer testimonials. Combined with an optimized Google Business profile and active ad campaigns, they’re positioned to capture more leads in the competitive Windsor concrete market.
Digital Foundation
The site showcases their diverse services from residential driveways to custom stamped concrete. Clear pricing builds trust with potential customers. Fast load times and mobile optimization ensure they don’t lose leads. The Google Ads campaign with $600 in credit gives them a strong start in paid advertising.
